Your data, in plain English
Last updated: 12 November 2026. Draft: to be checked by a solicitor before launch.
This notice explains what personal information wibci (wibci.app) collects, why, and your rights under UK data protection law (UK GDPR and the Data Protection Act 2018).
Who we are
wibci is run by Built by Priest, which is the controller of your personal information. Email: hello@builtbypriest.co.uk. [TO CONFIRM: legal name and postal address of the controller] [TO CONFIRM: ICO registration number, or remove this sentence]
If you share an idea
We collect the title and text of your idea, the category you pick, and, only if you give them, your name and email address.
- Your idea, and your name if you add it, are shown publicly once we've approved the idea.
- Your email is never shown. We use it only to contact you about your idea, for example to tell you someone has built it.
Our lawful basis is legitimate interests (running the site and crediting you), and your consent for the optional name and email. We keep ideas while the site runs. We delete rejected ideas within 12 months. [TO CONFIRM: retention periods]
If you vote
No account is needed. To stop people voting more than once, your browser keeps a random code that isn't linked to you. On our side we store a scrambled ("salted and hashed") version of your IP address against each vote. We can't turn it back into your IP address. We use it only to limit duplicate votes and spam. Lawful basis: legitimate interests (keeping the votes fair). [TO CONFIRM: how long vote records are kept]
If you join as a builder
We collect your name, email, password and, if you add one, a portfolio link. Your name and portfolio link are shown on ideas you claim or build. Your email is never shown. Your password is stored scrambled with a one-way method (scrypt), so even we can't read it. We use a cookie to keep you signed in (see below). Lawful basis: performing our agreement with you to provide a builder account. We keep your account until you ask us to delete it, or after two years without use. [TO CONFIRM: retention period]
Cookies and storage
- Sign-in cookie (builders and site admin only): keeps you signed in. Strictly necessary, so no consent banner is needed.
- Your browser's local storage: remembers which ideas you've voted for and sent, so you can't vote twice by accident and can see where your ideas are up to. It stays on your device. Clear your browser data to remove it.
We don't use advertising or tracking cookies.
Spam protection
To stop abuse we count requests from each network for a short time, using the same scrambled IP address. These counters are deleted after a few hours.
Website statistics
We may count visits with GoatCounter, a privacy-friendly analytics service. It uses no cookies, stores nothing on your device, doesn't identify you or follow you around other websites, and isn't used for advertising. We only see totals. We honour your browser's "Do Not Track" setting. Our host also keeps short-lived server logs for security. Lawful basis: legitimate interests (improving the site). [TO CONFIRM: remove this section if analytics are not switched on at launch]
Who we share it with
Our website host, Netlify, Inc., stores the site and its data on our behalf. We don't sell your information or share it with anyone else, unless the law requires it. Links to builders' sites take you to sites we don't run, with their own privacy policies.
International transfers
Netlify may process data outside the UK, mainly in the USA. Where it does, it uses safeguards approved under UK law, such as the UK Extension to the EU–US Data Privacy Framework or standard contractual clauses.
Your rights
You can ask for a copy of your information, have it corrected or deleted (including taking down your idea or your name from it), restrict or object to how we use it, ask for it in a portable format, and withdraw consent at any time. Email hello@builtbypriest.co.uk. We'll reply within one month.
Complaints
If you're unhappy with how we've handled your information, please tell us first. You can also complain to the Information Commissioner's Office (ICO) at ico.org.uk/make-a-complaint.
Changes
We'll update this notice when wibci changes. The date at the top shows when it was last updated.